Up until now it has only been e-commerce sites that needed a secure connection but this has changed.
Google, Apple, Mozilla (Firefox) and Microsoft have all announced initiatives to force websites to use secure connections in 2017.
This will include browser messages warning visitors that a site is not insecure, which will potentially generate confusion and concern with your website visitors that your website is not safe.
Did you know that Secure sites also have an SEO advantage? – that is official from Google!
The SSL Certificate Store allows you to find the right certificate for your business.
You can choose from all most trusted SSL certificates authorities including
GeoTrust, Symantec, Norton Secured, Thawte, Certum, RapidSSL and COMODO.
If you are not sure exactly what SSL is and what it does the following video from Lyquix – Marketing & Technology provides a great overview:
It’s time to start preparing for the future of a totally encrypted web.
According to a February 2016 Netcraft report, only 3% of websites today deploy SSL/TLS encryption. In turn, this means that a whopping 97% of websites currently lack basic security. This is a shocking and frightening statistic, especially in an era where 90% of large organizations have been hacked or breached and 74% of small-to-medium sized businesses have suffered attacks as well.
Thankfully, the browser community is taking it upon themselves to turn the tables in this war on valuable information. In the past, SSL certificates were only thought necessary for ecommerce websites or other sites that collected sensitive user information.
But those days have come and gone. With so much of the internet still not secure, browsers have begun to incentivize ALL websites to deploy at least basic SSL/TLS encryption as a minimum standard.
Google made an unmistakable announcement back in 2014 that it would start factoring SSL/TLS into its ranking algorithm. While the impact was fairly minimal at first, the positive effect an SSL certificate has on search results has continued to increase as the community pushes all sites towards encryption.
Websites with SSL are now experiencing as much as a 5% increase in search visibility compared to sites still only using HTTP. Also, referrer data is always preserved and much improved over HTTPS. This allows for greater keyword analytics and analysis for where a site’s traffic is coming from.
Google Chrome is also only deploying certain popular and powerful features to sites with SSL/TLS. One of these features is Geolocation. With version 50 and beyond, Chrome will no longer support obtaining a user’s location on HTTP sites. So, if a website wants local visitors to find their physical location, they need to install an SSL certificate on their domain.
HTTP/2, the first major revision of the web’s HTTP protocol since 1997 has recently been ratified by the Internet Engineering Task Force (IETF). Currently, HTTP/2 represents about 18% of global traffic and will continue to rise exponentially. The main benefit of HTTP/2 is significantly faster load times – between 20-30%!
Per Netcraft, 82% of mail servers are not utilizing a publically trusted SSL certificate. In response to this, Google has started marking emails in Gmail that are sent from mail servers without SSL/TLS. Once a mail server has an SSL certificate installed on it, Gmail recipients will be told that the email they open was delivered from an encrypted source, along with a link to learn more if they are unfamiliar[/tab] [tab title=”How it works”]
There are many different types of certificates available with different levels of trust and authority. You can either undertake your own research to determine which is best for your needs or ask the professionals at the SSL Store.
A few videos that explain some of the different options:
The SSL Store™: Wildcard SSL Certificates Vs SAN Certificates
How SSL Certificates Boost Up Your Google Ranking
Symantec & The SSL Store™ Launched Encryption Everywhere Program
All the most trusted SSL Security Certificate providers in one store.
A price guarantee not just to match any other advertised price – but beat it![/tab] [tab title=”F.A.Q.”] The SSL Store knowledge base:
The SSL store has over 50 dedicated SSL security specialists to assist you with your SSL Certificate. They provide a 24/7 help desk including live chat, phone support and ticketing system.
If you are not sure this is what you need or have any question join my FREE internetSOS group at Facebook and ask the Virtual Webmaster.